Indian Motorcycle®, America’s First Motorcycle Company, today announced its continued support and sponsorship of the sixth annual Veterans Charity Ride (VCR) to Sturgis.
This year, in addition to using the organization’s unique brand of motorcycle therapy to aid combat veterans dealing with PTSD, the veteran-operated, non-profit organization will implement a “service before self” initiative to show appreciation to first responders who have been working on the frontlines during the COVID-19 pandemic.
Veteran’s Charity Ride uses “motorcycle therapy,” a proven remedy that provides therapeutic solutions to help fellow veterans move forward and adjust to civilian life. The 2020 ride will include 15 total veterans – nine new veterans, along with six returning veterans who will serve as mentors.

​The latest This Week in Moab features three informative guest segments. First, Veterans Charity Ride founder Dave Frey discusses his Moab-based motorcycle therapy event. Hear about how the coronavirus pandemic is adjusting their plans, and compounding the need for good Veteran mental health services. 

By: Janaki Jitchotvisut

The sixth annual Veterans Charity Ride to Sturgis will start on July 29, 2020, in Moab, Utah. Indian Motorcycle is supporting participants once again, providing a variety of Indian Motorcycle models to ride over the course of the two-week event. The 2020 Sturgis Motorcycle Rally is scheduled to kick off on August 7, 2020, at the time of writing.